by Rananda | Jan 15, 2025 | Business Development, Uncategorized
When it comes to communicating your value, most professionals are terrible at explaining what makes them stand out—even when they are the best in their field! The truth is the way you communicate your value can matter more than your expertise. A compelling value...
by Rananda | May 13, 2024 | Content Marketing
As a professional service provider, are you actively engaging with your target audience online? If not, do you risk falling behind your competitors? And who is this online audience you’re expected to engage with? Which platforms do they hang out on? Why? And how can...
by Rananda | Jan 25, 2023 | Uncategorized
I toyed around with chatGPT last week (who hasn’t!). It was time to map out my content plan for the next 90 days, and I felt stuck in the sand-pit of Australian summer torpor. After reading a wordstorm of articles about chatGPT over the last few weeks, I wondered...
by Rananda | Dec 2, 2022 | Content Creation
Expert copywriter and coach Belinda Weaver, from Copywrite Matters, recently invited me onto her YouTube channel to talk about how to make the content creation process easier and quicker. Because let’s be honest, who doesn’t get stuck or procrastinate from time to...
by Rananda | Nov 18, 2022 | Content Creation
And how to use my secret “throw-it-all-at-the-wall-and-see-what-sticks” technique As I sat down to write about creating powerful blog headlines, I realised I’d better get the headline to this one as exceptional as possible, right? Except, there is no ‘right’ answer to...
